Sandbox Marketing, LLC, Tustin, CA, announced today it has been retained by Schwarzkopf & Henkel to produce a mobile marketing tour for it’s got2b line of hair care products.

Sandbox will design a custom branded “Dare Your Hair” program with interactive games, got2b products displays, video games and hair styling stations. Consumers can participate in the “Dare Your Hair” sweepstakes by getting their hair “punked” by professional stylists for a chance to win a skateboard themed prize pack.

The tour will operate May 10-June 7, 2008 in five markets in conjunction with the Journeys Backyard BBQ Tour. Stops include Dallas, TX, Denver, CO, Nashville, TN, New York, NY, and Philadelphia, PA. got2b is also an Official Sponsor of the 2008 Journeys Backyard BBQ.

For more info on how Sandbox can help leverage your brand please contact us at (714) 730-9500 or at info@sandboxmarketing.com