This year we opted to make Nashville our last stop on the BBQ tour. This would allow us to save the biggest event for last and really blow it out. For this year’s event, everything was bigger and better than last year. Our local media push was great and having the extra media day on […]
Read More ›The 4th stop of the Journeys Backyard BBQ proved to be a little more challenging than any of the previous BBQ events. The weather called for scattered thunderstorms during set up and possibly even during Saturday’s event. The press coverage leading up to the events at Willowbrook Mall was very brisk. We had live remotes […]
Read More ›Scattered thunderstorms were the initial forecast for the day’s events at Stop #3 at the Monroeville Mall. Like most weather forecasts in the Greater Pittsburgh area, it was bound to change. Saturday morning brought us amazing sunshine and a great day. Local radio media for this event was good as we had two live studio […]
Read More ›The weather in Detroit is always difficult to gauge. During set up on Thursday, it was sunny and in the low 90’s. By the time the BBQ was supposed to start on Saturday morning the weather had shifted dramatically and we awoke early to thunderstorms and a lot of wet pavement. While it rained throughout […]
Read More ›Blue skies and views of the snow covered Wasatch Range served as the backdrop for Stop #1 of the Journeys Backyard BBQ. During set up the weather was quite windy and looked to stay breezy throughout the day on Saturday. Windy conditions typically only affect the Freestyle Motocross demos and would not put a damper […]
Read More ›NBC Universal®, Burbank, CA has hired Sandbox Marketing, Tustin, CA to produce the Telemundo® Learn to Skate event as part of the Spanish language networks Experiencia Deportiva. This sports extravaganza, to be held June 10, 2007 at Salt Lake Park, Huntington Park, CA, showcases a multitude of sports and musical acts for families to enjoy. […]
Read More ›The sixth and final stop of the 2006 Journeys Backyard BBQ rolled into the city of brotherly love this past weekend The Oxford Valley Mall was the setting. We arrived for set up on Friday and dodged the rain clouds all day long, although local weathercasters said that the storm of the decade was heading […]
Read More ›The St. Louis stop of the BBQ looked like it was going to be a fantastic stop, even though we had just produced the Nashville stop the day before. After a very quick set up, we were ready to go. The media in St. Louis was good and we had lots of consumers at the […]
Read More ›What do you call 25,000 people crammed into the parking lot of a local mall with some of the world’s best skaters, insane freestyle motocross, tons of free giveaways and the most incredible bands? Call it Stop #4 of the Journeys Backyard BBQ in Nashville. The Adio guys pulled out all the stops and brought […]
Read More ›Houston was at the tail end of our first 2 event weekend. While one of rental trucks had the audacity to break down on a lonely stretch of Texas highway, we moved forward and were able to get all of the items in place with no major issues and the venue looked great. The DC […]
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